Rise of Mobile Users in Commercial Sectors Drives Growth in Mobile Application Development Platform Market

A new report by Market Research Future (MRFR) says that the mobile application development platform (MADP) market is expected to significantly grow in the upcoming years, reaching 70.59 billion USD by 2030. Driving this growth is increased global access to the Internet and use of smartphones by companies in commercial sectors.

Driving Factor

Increasingly, businesses are utilizing mobile phones to stay in touch with their customers and suppliers as their employees are working remotely. As a result, the use of mobile users is growing along with the demand for mobile applications.

Key Opportunity

MADPs allow companies to develop, test, and sometimes deploy their own custom mobile applications. Many companies are adopting the policy of Bring Your Own Devices (BYOD) and Bring Your Own Access (BYOA), which means that mobile applications need to function across a variety of devices, such as Android, Iphones, and Windows phones. This represents a key opportunity in the MADP market.

Key Players

The MADP market is highly competitive and fragmented. Leading companies focus on providing easy solutions and tools to build cross-platform applications.

Currently, key players in the MADP market include:

• Globo (US)
• Kony Inc.(US)
• EchoStar Corporation (US)
• IBM Corporation (US)
• ViaSat Inc. (US)
• Oracle Corporation (US)
• Salesforce.com Inc. (US)
• Progress Software Corporation (Germany)
• Halosys (US)

Global Market Analysis

Dominating the MADP market is the Asia Pacific region due to the high number of mobile users and access to low-cost phones and tablets. There is also a high number of software developers and solution providers which positively impacts the market.

Europe is another region where MADP has an opportunity to flourish due to early adoptions of advanced technologies and a rise in smart and connected devices.

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